Duncan's goal is to create with brands and initiatives that are planet forward and 1.5 degree aligned. Executing those projects in ways that are as sustainable as possible.
He has been a member of 1% for the Planet since 2020, donating 1% of annual sales to environmental non-profits. In that time, he has supported environmental partners such as Surfers Against Sewage, Solar Aid, Protect Our Winters, Spitalfields City Farm , The Thin Green Line Foundation and Dirt Foundation for the regeneration of the Earth.
In October 2024 he gained his certification in Business Sustainability Management from the University of Cambridge, obtaining the highest possible grade. He is also an early stage investor in Ecologi, certified Carbon Literate and supporter of One Tree Planted.
For the majority of his 17 year career so far, Duncan was focused on the positive power wellness, sport and movement has one our physical and mental health, and created campaigns aligned with that impact. The positive influence of this stands true, and it's an integral part of his own life.
However, as he has become increasingly more knowledgable and aware of the challenges humanity faces around climate (and most importantly the thriving future that is possible for us all) and the necessary actions required - this has reshaped the impact he know wants to have and who he now wants to create with.
As a Dad himself, the beautiful Poem Tomorrows Child, is the perfect summation of what has driven him to make this change.
"Duncan’s photos have surpassed our expectations. He perfectly understood the brief and we’ve got a wide range of brilliant and engaging photography as a result that captures the joy and fun of exercising.”
- frances drury, this girl can / sport england
